My start in the tech sphere was in UI design and illustration however I quickly discovered front-end development and fell in love with the freedom to not only design but execute the builds myself. Coding afforded me autonomy and a holistic understanding - two things that I tend to seek out in all facets of life.
While working as a developer I began reading articles on UX Design and my interest was piqued; with an emphasis on usability, evidence-based solutions and advocacy for people I was drawn to it. I went on to study UX Design at HackerYou and upon completion of the course, Demac Media (an eCommerce agency where I had been working as a developer) took me up on the offer to establish a UX department. For the first year I was the sole UX designer at Demac. Though challenging at times I believe it helped me grow quickly. Today the team is 3 designers strong and growing.
- Establishing the UX Department at Demac Media
- Training my colleagues on all things UX Design
- Acting as Web Accessibility Design Lead